Active Lifestyle case study scripted content text
Scripted Video Content
For this project, we also needed to capture Sky saying a long list of scripted lines. The concept was to show her speaking about the Visa/GoHenry card in various areas around the skate ramp. The content was edited with b-roll shots of her skating. The agency planned to use graphics and overlays, so we needed to include negative space on each shot. We also captured additional scripted content for use in shorter cuts that were distributed through social media.